Back matter these days shoud always contain a hook in the form a enticing sample of one of your other books. Such a pity I’ve only given a list of the other titles – I never thought of giving a sample. That should be rectified as soons as I can.
Keywords
and categories can help too and not just in setting up your new book on KDP. Take every
chance you can to put hooks out to catch an unsuspecting reader.
Hooks
are everywhere. A blog should have hooks to attract new readers Every piece of
marketing you do should have hooks. I don’t think I’ve ever spoken a catchy phrase
or sentence to help create interest in my books. Huge embarrassment binds my
tongue and I shrug and pass on to the next topic of conversation. How many potential sales have I ruined? Word of mouth
recommendations are the most successful and the devil to come by so instead I
should have had a lovely strapline to use in such situations.
So
should you!
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