The Marketing Headache

Let's face it, marketing is a headache for most indie writers. We're just not geared for it. This is the one time when I really bemoan the fact that I'm not published by one of the big publishing houses, because then they would have a department that took care of marketing. Naturally, not all authors get the same kind of marketing push, but any push at all would be better than the way I'm doing it!

So, I'm re-evaluating how I do (when I get around to it, that is) my marketing. I've relied on Facebook, but FB has changed so much that it ain't working any more. The yahoo groups I used to use seem moribund now and I'm not sure if there are  equivalents hiding in the undergrowth. It seems that authors mostly tallk to other authors via FB, which is good but I'm not sure that authors are into buying books in quantities.

While I'm on the run-up to perfecting my soon to be released book, I shall be scouting the blogs of successful authors to see what they recommend. More than authors on FB these days I see people who want to sell or teach me how to make a million sales in a week. It must surely be the new industry of IT! I followed Mark Dawson for a while, but his course is far too expensive for me to consider, plus which there are an awful lot of words to wade through before you get to anything useful or sensible. I wonder how many takers they have? Will everyone suddenly be using new and different techniques for selling online? I watch with interest.