Wednesday, 8 February 2017

Dabbling in the market

This week, on the 6th to be precise, I lowered the prices on each of my e-books in order to discover if prices had any impact on the lack of sales recently. Out in Facebook land there is a theory that  the cheaper the e-book, the less respect it deserves. I read this so many times from so many different people that I resolved to raise my prices as I was not writing the equivalent of Kiss me Quick stories that would be forgotten two days after closing the book - metaphorically speaking, of course.

My raised prices and subsequent falling sales resulted or coincided with the national decision to vote for leaving the EU, so Brexit had to be to blame. It had frightened everyone into  scrupulous saving, hadn't it? I had no idea, because I had not noted the dated when I raised prices and I didn't do it on all my books at the same time. Scientific about it I was not.

Meanwhile, the KENP pages read continued to do well in the USA, particularly for The Gybford Affair. The UK doesn't produce the same results. Perhaps paying a monthly subscription for as many books as you can read hasn't caught on  in the UK. Or maybe UK readers don't like my books. Who knows?

So this time I decided to take note of what I was doing. On 6th February I lowered  my prices and waited the 72 hours for the changes to kick in. This morning I checked my figures and there were sales in the USA. Not a huge amount yet, and only one in the UK, but it is a start. Now it will be interesting to see how the  rest of the month goes.

I had priced one or two of the more recent e-books at $3.50, and the lowest at £1.99. Now the lowest is $0.99 and the highest $1.99 and I'll be watching to see what happens from now on.

The picture? Oh that is the real Matfen Hall in the Tyne Valley. In my latest story I have a vague outline of it in my mind when I describe Matfen Grange, where Leigh Fenwick has her adventures.

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